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How to Measure ROI

April 24, 2025

What does “Return on Investment” (ROI), the three-letter acronym in our company’s name (ROI Revolution), really mean? How do you measure ROI for your service, channel, campaign, or business? Keep reading to see how to calculate it for SEO, PPC, SMA, and Programmatic. How to Calculate ROI Knowing the basic ROI formula can help your […]

Unlocking Strategic Insights with Ideal Customer Profile (ICP) Research

April 9, 2025

How AI Affects the Search Landscape and Google’s Dominance

April 9, 2025

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Social Media Advertising Trends

April 9, 2025

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SEO Tips by Platform

April 7, 2025

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March 2025 SEO News Recap

March 27, 2025

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Scale Your Business with Analytics Accelerator™

March 12, 2025

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February 2025 SEO News Recap

March 5, 2025

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XML Sitemaps vs HTML Sitemaps

February 14, 2025

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The State of Paid Search Advertising in 2025

February 12, 2025

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Uncover Consumer Behavior Insights with Conversions with Cart Data from Google

February 3, 2025

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January 2025 SEO News Recap

January 24, 2025

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Troubleshooting Common SEO Snippet Issues

January 17, 2025

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2024 Holiday Advertising Insights to Inspire your 2025 Digital Strategy

January 8, 2025

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November and December 2024 SEO News Recap

December 20, 2024

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The Best Way to Combat Rising CPCs: Effective Conversion Rate Optimization

December 10, 2024

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The Rise of Connected TV

December 9, 2024

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User-Generated Content (UGC) vs. Produced Content: What every marketer should know

November 8, 2024

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October 2024 SEO News Recap

October 25, 2024

Optimizing Amazon Listings

October 4, 2024

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The State of SEO for Ecommerce in 2024

October 1, 2024

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September 2024 SEO News Recap

September 30, 2024

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The State of TikTok Advertising in 2024

September 16, 2024

Introducing Brand Search AI

September 11, 2024

Our Top 8 Takeaways from the Google Search API “Leak”

September 6, 2024