On September 29, 2025, OpenAI and Shopify announced a partnership to help Shopify sellers develop a new revenue channel: Agentic AI through ChatGPT. This integration has the potential to increase participating retailers’ revenue and introduce their brand to new customers through conversational commerce. In this post, you’ll learn how it works and what you can […]

1. Google Announces December 2025 Core Algorithm Update The December 2025 core update launched today! The tech giant said it should take about three weeks to roll out, and it is a regular update focused on surfacing “relevant, satisfying content for searchers from all types of sites.” The ROI Revolution SEO team will monitor our […]

Cyber Week 2025 delivered one of the most intriguing ad performance profiles we have seen in years. Across nearly every channel that we manage, engagement was up. Clicks, impressions, and mid-funnel actions like add-to-cart climbed meaningfully. Yet, unlike previous holiday cycles, higher engagement did not immediately translate into higher revenue numbers. It has, however, set […]