Day: October 25, 2019

Dynamic Search Ads: What Your Brand Needs to Know

Graphic of laptop with graphs and people looking at the laptop.

Dynamic Search Ads are a search ad type that utilizes the content and products on your website as the main targeting component rather than keywords that you would use in traditional search campaigns. This ad type uses dynamic ad targets, which range from URL-based rules to various Google Product Categories. Google crawls your site to […]