How to Make Smart & Strategic Optimizations With Google’s OptiScore

Google OptiScore Optimizations

Have you noticed that your campaigns are now being graded? These scores are part of Google’s Optimization Score, a new Google Ads feature announced in July 2018. Ranging from 0% to 100%, the scores are “an estimate of how well your Google Ads account is set to perform,” and can be improved by applying Google-selected […]