4 Paid Search Strategies for the Aftermath of COVID-19

Doctor wearing face mask and gloves holding piece of paper that says Coronavirus with icons representing coronavirus.

If you’ve been acclimated with Google Ads and Microsoft Ads for the last 10 weeks or longer, you’ve likely noticed COVID-19’s impact on ecommerce search interests, buyer habits, and overall performance, regardless of industry. In the initial weeks of the unprecedented stay-at-home mandates, marketers felt like they were on shaky ground. The closings of brick-and-mortar […]