Amazon Prime Day 2020 Prep (Part 2): Prime Day Inventory Planning + Merchandising
Before diving into Part 2, be sure to read Part 1 on the new normal for Amazon Prime Day in 2020! Prime Day has impacted the ecommerce landscape as a whole – it’s not just about Amazon. Different industries tend to see greater success (or failure) with Prime Day. On top of that, many advertisers […]
Understanding the New Google Shopping Experience
July 23, 2020: Update With Google opening up more and more unpaid traffic for merchants to take advantage of over the last few months, we aren’t surprised that Google announced on July 23, 2020 that the Buy on Google checkout experience (previously called Shopping Actions or Google Express) is also being shifted to become a […]