Sponsored Display Views Remarketing Now Serving on Amazon.com

Last week, Amazon announced a series of updates to Sponsored Display’s remarketing capabilities. The new launch is called “Views Remarketing” and is available under the Audiences targeting option. This new feature will allow advertisers to run remarketing campaigns through Sponsored Display that serve on Amazon.com. Prior to this update, the Views targeting option in Sponsored […]

What to Expect During Cyber 5 2020 on Amazon

As consumers finalize Thanksgiving plans and adjust to the changes 2020 continues to bring, marketers are preparing for Cyber 5. With online shopping on the rise as the pandemic continues, we’re left wondering what Cyber 5 will look like this year. You might have noticed that big-box stores like Walmart and Best Buy have been […]