December 2020 Social Media Water Cooler

The Social Media Water Cooler

Twitter Introduces Fleets Twitter rolled out Fleets, a Stories copycat, in mid-November. This feature was developed to “offer people another way to share what’s on their mind [without] feeling self-conscious [and] without the pressure of public replies,” according to product lead Kayvon Beykpour. Fleets appear at the top of the Twitter news feed and disappear […]

Cyber Week 2020 Stats, Recap, + Results

Person on laptop with conversation and search icons to show research

Cyber Week 2020 brought another pandemic-boosted acceleration of trends like ecommerce, mobile ordering, and less foot traffic to brick-and-mortar locations. Online shopping was high from Thanksgiving through Cyber Monday, with the outlying days seeing digital traffic pick up as well. Cyber Week 2020 stats: Total Cyber Week 2020 US digital sales hit an all-time high […]