2021 Deep Dive: Home Goods Industry Data, Trends, + Stats to Know

Published April 6, 2021     The home goods and furniture industry has seen massive growth over the past year, due in part to the COVID-19 pandemic and stay-at-home mandates. With people spending more time inside their homes over the past year, redecorating and remodeling became common among many consumers. As coronavirus cases continue to […]

3 Personalization Tips to Boost Your Paid Traffic Conversion Rates

Published April 6, 2021     Personalized ads perform better. These are facts. According to a stats round-up in Forbes: Marketers report personalization efforts can boost revenue by up to 15% Personalization can reduce customer acquisition costs by up to 50% Personalization can increase marketing spend efficiency by up to 30% This isn’t news to […]

March 2021 SEO News Recap

Published April 6, 2021 1. Reminder: 100% Mobile-First Indexing Is Coming Soon Postponed from September 2020, Google’s revised deadline for moving to sites to mobile-first indexing was March 2021. In an SEO office hours hangout video on March 19th, Google’s John Mueller said Google may have stopped moving sites to mobile-first automatically and will be […]