Updated October 07, 2022

Prime Day began in 2015 as a celebration of Amazon’s 20th birthday. It quickly grew from a $415M event to more than $7B in 2019. But with COVID-19, supply chain & inventory disruptions, economic unrest, & the uncertainty of Prime Day official date(s), 2020 has created a perfect storm that even the most proactive brand executive couldn’t have predicted.

To help you further prep, we’ve put together a concise infographic with a timeline to support your Amazon Prime Day 2020 success: