Stop turning off ads that are actually making your brand money with ROI Revolution’s Analytics Accelerator™.
Marketers today face a critical challenge: making confident advertising decisions with incomplete data. Without accurate conversion tracking, brands risk wasted ad spend and missed opportunities for growth. That’s why ROI Revolution developed Analytics Accelerator™—to empower brands with clean, actionable data.
The Need for Accurate Conversion Tracking
One of the biggest challenges that brands face today is that they are forced to make advertising decisions based on incomplete and/or faulty data.
Challenges in the current marketing landscape
The tracking challenges facing most brands are often three-fold.
First, if shoppers are browsing your site using Safari, which is pretty much anyone using an iPhone, iPad or Mac computer, and you are relying on browser-based tracking alone, then you are losing visibility into upper funnel shopping behaviors after only 7 days of customer inactivity as a result of Safari’s cookie deletion window.
Secondly, poorly implemented cookie consent banners can slash tracked data by 50% or more overnight, crippling marketing insights. This can be catastrophic for brands relying on that data to inform marketing, supply chain, and other major business decisions.
Lastly, misalignment between GA4, ad platforms and backend data is the norm—not the exception. We have never seen a brand come to us with their data in GA4 and their ad platforms perfectly matching what they see on the back end of their site. Over-reporting, under-reporting and misattribution are present in almost every account that comes to us for tracking help.
Regardless of the reason, it is safe to say that most brands are experiencing significant tracking issues and an inability to fully trust conversion data from any of the ad platforms or GA4.
Consequences of Inaccurate Data
When your data is flawed, your marketing decisions become guesswork. This leads to misallocated budgets, lower ROI, and slower growth. Even worse, you are likely turning off campaigns that are actually driving profitable conversions. All of this significantly limits brands’ abilities to scale their businesses.
Analytics Accelerator™ Solves Your Tracking Issues
With Analytics Accelerator™, you no longer have to worry about shooting in the dark when it comes to your marketing and advertising initiatives. Our proven, proprietary solution enhances conversion tracking accuracy and empowers your team to make informed decisions based on clean first-party data. You can feel confident that you are optimizing your growth efforts based on the most accurate data possible with this customized solution.
How does this help you scale?
- Gain Clarity: Close the gap between tracked and actual conversions, providing certainty in investment decisions.
- Optimize Confidently: Identify and invest in profitable campaigns without the risk of turning off effective ads.
- Future-Proof Your Business: Implement enhanced tracking measurement and gain better control of your data to navigate challenges like first-party cookie degradation, increased adoption of ad blockers, and evolving user privacy restrictions.
How Analytics Accelerator™ Works
Analytics Accelerator™ is implemented in a three-step process.
- Uncover the Gaps: Our analytics experts identify mistakes, gaps and opportunities in your current tracking setup.
- Close the Gaps: We design and implement a tailored tracking solution to fix the problems identified in step 1.
- Scale with Clarity: Our data scientists and business intelligence teams transform your new, complete, clean data into an actionable roadmap for scalable growth.
Analytics Accelerator™ Success Stories
Our clients rave about the confidence they get to scale their marketing budgets after implementing Analytics Accelerator™. We have seen brands that were previously lagging in year-over-year growth turn things around after implementing Analytics Accelerator™ and experience record-breaking shopping seasons as a result of their new data insights.
One brand was able to track an additional $780k in sales. This provided much-needed clarity and lead to optimizations that turned a 3% YoY decline into a 10% growth in business for the period immediately following implementation and those optimizations.
Another brand improved tracked conversions by over 12% which equipped their team with the data necessary to scale and achieve their most profitable holiday season to date.
Who Can Benefit from Analytics Accelerator™?
Brands that stand to gain the most from this solution are those who are currently spending $25,000+/month on digital advertising. This solution is truly a no-brainer for them as it often quickly pays for itself in reclaimed and better allocated spend.
Discover What’s Possible with Analytics Accelerator™
Stop making marketing decisions based on incomplete data. Schedule a free demo today and see how Analytics Accelerator™ can unlock your brand’s full growth potential.
