Now that you’ve learned how to navigate the GA4 interface, you might be wondering where to start when it comes to building reports that are relevant and impactful to your business. GA4 is inarguably different than Universal Analytics, and it can be overwhelming to get started.
In this webinar replay, our GA4-certified experts showcase the top custom reports you should set up in your GA4 property for a seamless transition. You’ll learn:
- How to find some of the same data you used to look at in Universal Analytics
- What new, unique reports you can build directly in the GA4 interface
- Why Looker Studio is a powerful resource for reporting and when you should use it
- How to harness the data you need despite scope and compatibility limitations within GA4
- Why you should link your GA4 account to BigQuery
Watch the replay now to learn how to use GA4 data to its full potential and uncover the insights you need to drive your business forward.