How much should you spend to make a sale?
Though central to your ecommerce marketing strategy, target ROI goals are rarely given adequate consideration.
An unexamined success metric is often the hidden culprit behind crippled profits and constrained opportunities.
Read this report to discover:
- 6 essential factors in defining your target ROI.
(5 of these aren’t even on the radar for most merchants!) - How to overcome the common blunder of competing goals.
- The right way to communicate your ROI to avoid frustration with those managing your advertising campaigns.
Use these strategies to uncover hidden levers of marketing effectiveness!